Branding Small Businesses with Custom Printed Bags

When people leave your store or restaurant do they walk out with a bag printed with your logo and promotional information, or do they walk out with a plain bag that says nothing about what they purchased or who they bought it from? Saying nothing does say something about your business—nothing—is that really the message you want to send?

Your packaging is an important piece of the marketing puzzle that should not be ignored. Custom printed packaging is less expensive than you think, and WCI can help you create a packaging solution that fits your brand and your budget.

So why do small businesses still use unprinted bags? Some say:

  1. Printed bags are too expensive.
  2. I would have to order too many and I just don’t have the storage space for printed bags.
  3. I just get everything from a catalog, so it’s easier.

Not true! When it comes to purchasing bags for your retail store, restaurant, pharmacy, school lunch program, or hardware store, WCI is your source for quality, small run custom printed paper bags. And here’s why those things aren’t true:

  1. Marketing is NOT an expense, it is an investment in your business that you can’t afford to miss out on! With our low minimums and variety of sizes and colors to choose from, WCI has a bag for your budget. Marketing experts agree: you’re better off with a simple bag that has your name and contact information on it than a more expensive, fancier bag that doesn’t.
  2. WCI offers hundreds of white, natural kraft, and colored bags in a variety of merchandise bag, SOS bag, and handled shopping bag sizes with ONE CASE minimum orders. That means you can order printed bags in smaller quantities (as low as 250, depending on bag size), and more often if necessary to fit your space. If you do prefer to buy for volume discounts, we have the capacity to produce in large quantities as well. Check out our product list and photo gallery to see how we can help you brand your business.
  3. Don’t miss out on this chance to promote your brand and your products with custom printed bags. When you work with one of our helpful distributors, ordering custom printed or hot stamped bags for your business is simple, easy and affordable. Our trained CSRs are packaging experts here to help you get what you need, when you need it.

WCI’s selection of high-quality bags are perfect for small and medium-sized businesses of any kind. Because we offer small quantities, our bags are also perfect for promotional items, trade shows, fundraising, schools and more. If you’re on a budget, call our packaging experts so we can recommend a solution for your needs.

Can you afford to be using plain, brown bags instead of custom printed or hot stamped bags? If so, we have those too. But we’d recommend taking advantage of our small-quantity, custom options instead!

Call us today for more information or to find a distributor in your area!